DOVER, N.J., Jan 18: Casio America, Inc. has unveiled an exciting new collaboration with global superstar J Balvin, introducing the Ma G-SHOCK, DWE5600JB1A9, a limited-edition timepiece that merges style with functionality.
Key Points
1.
First G-SHOCK collaboration with a Latin artist
2.
Offers eight unique customization combinations
3.
Features Spanish text and lightning bolt motif
4.
Combines durability with personal style
A Unique Collaboration
This innovative watch marks a significant milestone as G-SHOCK's first collaboration with a Latin artist and features Spanish text on the dial for the first time. The Ma G-SHOCK will be officially available for purchase globally starting January 27, 2025, showcasing J Balvin's vibrant style while maintaining G-SHOCK's renowned durability.
Personalization Meets Durability
The Ma G-SHOCK is designed with versatility in mind. It features an interchangeable band and bezel set, allowing fans to create up to eight unique combinations to match their mood or outfit. With a striking black and vibrant yellow color palette, this timepiece encourages personal expression through customizable design.
The watch face is equally eye-catching, adorned with J Balvin's signature lightning bolt motif--an homage to his electrifying performances--as well as a handwritten function description in Spanish, adding a personal touch.
J Balvin's Vision
In Balvin's words, "G-SHOCK's tough and bold style has always resonated with my journey." He aims for this collaboration to reflect his music and culture while providing fans with a distinctive way to express themselves. This watch embodies empowerment and self-expression through its bold design elements.
Features of the Ma G-SHOCK
The Ma G-SHOCK comes equipped with a range of impressive features:
Shock-resistant
Carbon Core Guard Structure
200m water resistance
Stopwatch
Countdown timer
Multi-function alarm
LED light (Super Illuminator)
12/24 hour time formats
Full auto calendar
Black band and bezel made from bio-based resins
Pre-order and Availability
The Ma G design is available for pre-order on G-SHOCK.COM and J BALVIN SHOP. Starting January 27, 2025, it will retail for $230 at select retailers, gshock.com, jbalvin.com, and the G-SHOCK Soho store.
For more information about the G-SHOCK brand, visit gshock.casio.com/us.
This collaboration promises to inspire fans and collectors alike, reminding everyone that Time Matters.