M&M'S Ice Cream Unveils First Peanut Butter Ice Cream Cookie Sandwich

A Nostalgic Treat for Peanut Butter Enthusiasts

M&M'S Ice Cream, part of Mars, is thrilled to launch its first-ever M&M'S Peanut Butter Ice Cream Cookie Sandwich just in time for National Peanut Butter Day on January 24. This exciting innovation reflects the growing love for peanut butter, which remains a favorite nut flavor among Gen Z and millennials in the ice cream market.

Experience the Delight of Flavors and Textures

The M&M'S Peanut Butter Ice Cream Cookie Sandwich offers a delightful combination of flavors and textures. Each sandwich features the satisfying crunch of M&M'S Milk Chocolate Minis, paired with the melt-in-your-mouth sweetness of "home-baked" style sugar cookies, all enveloping rich and creamy 100% real peanut butter ice cream. This new addition enhances the vibrant M&M'S Ice Cream lineup with a sweet-and-salty twist that's sure to please.

Celebrating Peanut Butter's Popularity

Chanel Gant, Mars Ice Cream Marketing Director, expressed excitement about the launch: "National Peanut Butter Day just got a whole lot sweeter with the launch of our M&M'S Peanut Butter Ice Cream Cookie Sandwiches. Peanut butter is the flavor of choice for Gen Z and millennials when it comes to ice cream pairings. With this new creation, we're offering a nostalgic yet innovative treat that perfectly matches their cravings, creating moments of everyday happiness for our consumers."

Available Nationwide in Various Sizes

The M&M'S Peanut Butter Ice Cream Cookie Sandwich is the latest addition to the popular cookie sandwich lineup, which includes Vanilla, Chocolate, and Cookies & Cream varieties. Now available at retailers across the country, these delightful sandwiches come in single-serve (3.5 oz.) and 4-pack (14 oz.) options, making it easy to share the joy or enjoy a personal treat.

To stay updated on all things M&M'S Ice Cream, visit MMS.com.