Premiumisation News - Latest Updates & Headlines
iPhones gain 7 pc India smartphone market share in 2024, grow 23 pc YoY
New Delhi, Jan 30: Apple iPhones registered 7 per cent India smartphone market share in 2024, rising on robust local production and growing premiumisation trend in smaller cities, a report showed on Thursday.
Robust rural demand, premiumisation wave to boost India smartphone market in 2025: Samsung
New Delhi, Jan 29: The smartphone market in India is set to further pick up pace this year, riding on robust demand from rural markets and led by the continued rapid growth in the premium segment, Samsung Southwest Asia President and CEO, JB Park, said on Wednesday.