Marketing News - Latest Updates & Headlines
SBA concludes 1st Sharjah NYU SPS Executive Publishing Programme
Sharjah, April 17: The Sharjah NYU SPS Executive Publishing Programme concluded today (Thursday) for its inaugural edition, organised by the Sharjah Book Authority (SBA) in collaboration with the American University of Sharjah (AUS) and the NYU School of Professional Studies' Centre for Publishing, Writing, and Media.
SCMF must adopt professional approach, says Maha minister
Mumbai, April 16: Minister of Marketing Jaykumar Rawal on Wednesday said that the Maharashtra State Cooperative Marketing Federation (SCMF) has a big responsibility in providing relief to farmers by purchasing agricultural produce.
Campa ropes in Ram Charan as new face of the brand
Bengaluru, April 11: South superstar Ram Charan has been announced as the new brand ambassador for Campa, the iconic Indian beverage brand. The collaboration marks a significant milestone in Campa's journey, which began with a successful debut in March 2023 and has quickly gained momentum across key markets.
Oil companies' losses on LPG will reduce to Rs 160/cyl with Rs 50 hike in prices from this month: Report
New Delhi, April 9: Oil marketing companies (OMCs) are likely to reduce losses on selling domestic LPG cylinders over the next few months due to the recent LPG price hike and falling international fuel prices, according to a report by Antique Stock Broking.
Global Indian Pravasi Kabaddi League to run campaign at Times Square New York
Gurugram, April 8: As the Global Indian-Pravasi Kabaddi League (GI-PKL) inches closer to its grand kick-off on April 18 in Gurugram, the League will run a one-day digital campaign at the iconic Times Square in New York on the opening day.
LPG price increase will enable oil companies to offset their under-recoveries: Hardeep Puri
New Delhi, April 8: Union Minister for Petroleum and Natural Gas, Hardeep Singh Puri, reiterated that the government remains committed to providing affordable LPG cylinders to consumers, despite a significant rise in international LPG prices.
Oil PSUs to absorb excise duty hike on petrol, diesel, no impact on consumers: Hardeep Puri
New Delhi, April 7: The government-owned oil marketing companies will absorb the increase in excise duty on petrol and diesel, announced by the Finance Ministry, as their input costs have come down due to the decline in crude oil prices in the global market, Union Minister for Petroleum and Natural Gas Hardeep Singh Puri said on Monday.
Homegrown tech firm boAt's parent firm files for IPO papers
New Delhi, April 7: Homegrown wearables brand boAt's parent company, Imagine Marketing, on Monday announced it has filed draft papers for an initial public offering (IPO) with market regulator Securities and Exchange Board of India (SEBI) through the confidential pre-filing route.
RCB reigns supreme on Instagram, now the most followed IPL team with over 18M
Bengaluru, April 2: Royal Challengers Bengaluru (RCB) has solidified its position as the most followed and popular IPL franchise on Instagram, surging past its rivals to achieve a remarkable 18 million followers.
Himachal: HPMC achieves record profit of Rs 5 crore, expands operations with new initiatives
Shimla, April 1: Himachal Pradesh Revenue, Horticulture, and Tribal Development Minister Jagat Singh Negi on Tuesday announced key developments for the state's horticulture sector, outlining achievements, initiatives, and future plans.
Commercial LPG cylinder prices cut by Rs 41 in relief for businesses
New Delhi, April 1: In a big relief for industries and businesses that rely heavily on cooking fuel, oil marketing companies on Tuesday announced a price cut of Rs 41 on commercial LPG gas cylinders (19 kilograms).
Oil marketing companies reduce prices of commercial LPG cylinders by Rs 41
New Delhi, April 1: Oil marketing companies have announced a reduction in the prices of 19 kg commercial LPG gas cylinders by Rs 41, effective from Tuesday.
'Who will give 21 crore to Starc in Australia': Sidhu labels IPL as marketing manager's dream
New Delhi, March 24: Former India batter Navjot Singh Sidhu hailed the Indian Premier League (IPL) as a marketing manager’s dream for having incentivised the tournament beyond imagination, making it more appealing for foreign players.
Amanda Seyfried blames poor marketing behind 'Jennifer's Body' not getting its theatrical due
Los Angeles, March 23: Hollywood actress Amanda Seyfried has agreed that her 2009 film ‘Jennifer’s Body’ deserved better marketing.
Gujarat govt extends wheat procurement registration deadline for farmers
Gandhinagar, March 20: The Gujarat government has launched the wheat procurement process at Minimum Support Price (MSP) for the Rabi Marketing Season 2025-26 to ensure that farmers receive fair prices for their produce.
JioStar gets ready for season of infinite possibilities with its IPL 2025 Campaign,'Yahaan Sab Possible Hai'
Mumbai, March 18: As the 18th season of the Indian Premier League (IPL) beckons, JioStar, the official broadcast and digital partner for the world's ultimate T20 franchise competition, is gearing up for the biggest edition yet.
Fresh pricing, exclusive drops, influencer collabs, among key strategies this summer for clothing players
New Delhi, March 16: Clothing brands, this summer, are shifting their strategies to attract modern consumers, with a focus on performance-driven fashion, influencer collaborations, limited-edition drops, and engaging digital storytelling, as per the clothing industry players.The fashion players are adopting to the evolving preferences of younger consumers, particularly Gen Z.According to Anand Aiyer, CEO of Arrow, the focus this summer is on blending comfort with sophistication in clothing.
Surrogate ads: Despite govt concerns, Pernod Ricard India unveils Ballantine's Soda campaign
New Delhi, March 11: Despite the government's stern warning against surrogate advertisements promoting alcohol, tobacco and related products, liquor company Pernod Ricard India's latest campaign is promoting Ballantine's Soda 'Celebrating Corporate Tribe in India'.
Health Ministry asks IPL to ban direct and indirect ads promoting alcohol, tobacco
New Delhi, March 10: The Ministry of Health & Family Welfare (MoHFW) has asked officials at the Indian Premier League to ban all forms of tobacco and alcohol advertisements from upcoming sports events.
Gondal MSP procurement center launched in Gujarat
Gondal, March 3: The Gondal Marketing Yard in Gujarat's Saurashtra has commenced the Minimum Support Price (MSP) procurement of pigeon pea (tuvar) at Rs 1,510 per 20 kg.
'Korbo, Lorbo, Jeetbo': KKR register three stars in honour of IPL title wins
Kolkata, March 2: Kolkata Knight Riders, the three-time champions of the Indian Premier League (IPL), have just booked a permanent place in the night sky by registering three stars after their motto ‘Korbo, Lorbo, Jeetbo,’ a Bengali phrase which translates to ‘Let's do it, fight for it, win it'.
Punjab Assembly passes resolution rejecting Centre's draft on agricultural marketing
Chandigarh, Feb 25: Amidst the absence of BJP's two legislators in the 117-member house, the Punjab Assembly on Tuesday unanimously passed a resolution against the Centre's draft National Policy Framework on Agricultural Marketing, terming it an "attempt to bring back the three farm laws repealed by the Centre in 2021 following widespread farmer protests".
TRIFED signs MoU with Rooftop to facilitate skill enhancements of tribal artisans
New Delhi, February 25: In a significant move to transcend from business-to-consumer (B2C) to business-to-business (B2B) approach for tribal marketing, Tribal Cooperative Marketing Development Federation of India Ltd (TRIFED), under the Ministry of Tribal Affairs, has entered into a strategic partnership with Rooftop to facilitate tribal businesses.
TRIFED signs MoUs with NIFT and HPMC for facilitating tribal entrepreneurship
New Delhi, February 25: In a significant move to transcend from B2C to B2B approach for tribal marketing, Tribal Cooperative Marketing Development Federation of India Ltd (TRIFED), under the Ministry of Tribal Affairs, has entered into a strategic partnership with National Institute of Fashion Technology (NIFT), and Himachal Pradesh Horticulture Produce Marketing and Processing Corporation Ltd. (HPMC) to facilitate tribal businesses.
Ilaiyaraaja biopic producer Connekkt Media acquires Hollywood powerhouse Mob Scene
Chennai, Feb 25: Connekkt Media, one of the two production houses producing ace music director Isaignani Ilaiyaraaja’s official biopic, ‘Ilaiyaraaja’, featuring Dhanush in the lead, has now acquired Mob Scene, the premier Hollywood marketing agency responsible for award winning marketing campaigns for some of the biggest Hollywood blockbusters and franchises such as Avatar, Dune, Fast & Furious and Jurassic World.
ASCI, online gaming industry join hands to curb illegal betting ads
Mumbai, Feb 18: The Advertising Standards Council of India (ASCI) on Tuesday joined online gaming industry to tackle the issue of illegal betting and gambling advertisements from offshore entities.
'Ajman Tourism' launches promotional tour in UK
Ajman, February 17: The Ajman Department of Tourism Development commenced a promotional tour of the United Kingdom yesterday.
Campa partners with JioStar as 'Co-Powered by' sponsor on TATA IPL 2025
Bengaluru, February 17: As the TATA Indian Premier League (IPL) continues to reign supreme as the nation's most-watched sporting event, Campa from Reliance Consumer Products Limited (RCPL), in partnership with JioStar, is set to elevate its brand presence as a co-powered sponsor across both TV and digital platforms for TATA IPL 2025.
Don't penalise telcos for unwarranted actions of some other subscribers: COAI
New Delhi, Feb 17: The telecom services providers (TSPs) should not be penalised for unwarranted actions of some other subscribers, as the government aims to strengthen consumer protection against unsolicited commercial communication (UCC) or spam calls/messages, the Cellular Operators Association of India (COAI) said on Monday.
Tourism Malaysia to launch its biggest sales mission to India in 2025
Kochi, February 8: Tourism Malaysia is set to launch its largest-ever sales mission to India from February 3 to 7, 2025. The mission will cover key cities--Hyderabad, Bangalore, and Kochi--and will include a delegation of 62 sellers from Malaysia.
Global oil prices likely to stay in $75 to $80 per barrel range over next 6 months: CareEdge
New Delhi, Feb 6: Crude oil prices are expected to remain range bound at an average of $75-$80 a barrel over the next 6 months, essentially on the back of higher overall global crude oil production aided by increase in crude oil production by the US while demand growth is expected to remain relatively subdued in the backdrop of a slowdown in major global economies, according to a CareEdge Ratings report released on Thursday.
Isha Ambani welcomes Gayatri Vasudeva Yadav to Reliance Family
Mumbai, February 4: Reliance Industries Limited Director Isha Ambani has announced the appointment of Gayatri Vasudeva Yadav as the Group Chief Maketing Officer and & EVP Strategic Initiatives at Chairman's Office at Reliance.
OMCs face near-term pressure amid absence of budgetary support for under-recovery on LPG
New Delhi, February 4: Oil Marketing Companies (OMCs) are likely to face near-term challenges due to multiple factors, including no budgetary support for LPG under-recovery, weak Singapore Benchmark Gross Refining Margins (GRM), and declining integrated margins on auto fuel, according to a report by Dolat Capital.
UAE: Sharjah Entrepreneurship Festival 2025 hosts empowering workshops for entrepreneurs
Sharjah, February 2: Sharjah Entrepreneurship Festival (SEF 2025) commenced on Saturday in UAE with tailored workshops and interactive sessions formed the backbone of this year's event, equipping entrepreneurs with essential tools, strategies, and firsthand insights crucial for navigating today's competitive business landscape.
Commercial LPG cylinder prices slashed by Rs 7 ahead of Union Budget
New Delhi, Feb 1: In a move set to impact the hospitality and commercial sectors, oil marketing companies have reduced the price of 19 kg commercial LPG cylinders by Rs 7, effective immediately.
Commercial LPG cylinders price reduced by Rs 7 on Saturday
New Delhi, February 1: Oil marketing companies have reduced the prices of commercial LPG gas cylinders on Saturday.
Cabinet raises price of molasses-made ethanol for current season
New Delhi, January 29: Union Cabinet, chaired by Prime Minister Narendra Modi, has raised the price of molasses-made ethanol for the current marketing season. Molasses are widely used in ethanol blending in petrol.
Indian Oil's net profit crosses Rs 2,873 crore in Oct-Dec quarter
New Delhi, Jan 27: Indian Oil Corporation (IOC) on Monday announced a net profit of Rs 2,873.53 crore for the October-December quarter of the current financial year, which represents a sharp recovery from the mere Rs 180 crore net profit recorded by the company in the preceding quarter.
Amul cuts milk prices by Rs 1 per litre across popular variants
Anand, January 24: Amul has reduced the price of milk by one rupee per litre for its Amul Gold, Amul Taza and Amul Tea Special, Gujarat Cooperative Milk Marketing Federation that operates the dairy brand announced on Friday.
Autodesk Partners with Giant Spoon to Revolutionize Design and Make Industries
San Francisco, Jan 23: Autodesk, a leader in Design and Make technology, has taken a bold step forward by naming Giant Spoon as its first-ever creative agency of record.