Who Is Pratyush Dua? Why Babil Khan wants everyone to unfollow the influencer?

However, users who were unable to find Dua's account started speculating that this might all just be a ''publicity stunt”.

Babil recently took to his Instagram stories and posted a video with the header, "Unfollow Pratyush”.

The clip featured a visibly agitated Babil speaking out against social media influencers, specifically Dua. He was heard saying, “These days, I strongly feel that we’re ready to do anything for our feed, our page, our handle. It’s becoming harder to tell what’s real and what’s fake.”

Sharing his growing frustration and disillusionment with online content, Babli added, “I hate the word content now. It's hard to tell whether we're consuming content—or content is consuming us”.

Calling out Dua, he shared, “Take this guy Pratyush Dua—he's popular, has a lot of followers, fine. But there’s a line, and you just don’t cross it”.

Following the post, Reddit users and social media sleuths began trying to locate Dua online. When no verified account or relevant profile surfaced, speculation grew that ''is this a publicity stunt?”

The post hints toward Babil's next, "Logout" that will stream on ZEE5. The Amit Golani's directorial has been written by Biswapati Sarkar.

Along with Babil, the project will also see Rasika Dugal, Nimisha Nair, and Gandharv Dewan in key roles. Produced by Digital 18 Media Private Limited and Posham Pa Pictures, "Logout" has already made quite a splash in the international festival circuit, as it was showcased at renowned events such as the 21st Indian Film Festival Stuttgart 2024, Mal Del Plata 2024, Indian Film Festival Melbourne 2024, and the River to River Florence Indian Film Festival 2024.

Babil's next will be premiering on ZEE5 on April 18th.