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PhonePe launches 'insuring HEROES' campaign for International Women's Day

IANS March 6, 2025 168 views

PhonePe has introduced a groundbreaking 'insuring HEROES' campaign to support women's financial well-being this International Women's Day. The digital platform is offering substantial discounts of up to 30% on term life and health insurance plans exclusively for women. Users can easily access these offers through the PhonePe app by following a simple step-by-step process. The initiative aims to enhance women's economic security and provide them with comprehensive insurance solutions tailored to their unique needs.

"Facilitating women's access to tailored insurance solutions" - PhonePe Initiative
New Delhi, March 6: PhonePe on Thursday launched its 'insuring HEROES' campaign ahead of the International Women's Day.

Key Points

1

PhonePe offers exclusive insurance discounts for women

2

Up to 30% off on term life insurance plans

3

Promotes women's financial security and stability

4

Easy application process through PhonePe app

International Women's Day is observed every year on March 8.

As part of the initiative, the company is offering exclusive discounts of up to 30 per cent, specifically for women, on select term life and health insurance plans.

It is available on the PhonePe platform until March 9, 2025. Women can avail these exclusive offers on the PhonePe app to ensure their overall economic well-being and enjoy long-term stability.

Discounts include up to 15 per cent off on health insurance plans, and up to 30 per cent off on term life insurance plans.

Through this initiative, PhonePe aims to assist women with greater financial security, facilitating their access to the right insurance solutions tailored to their unique needs.

To avail these offers on the PhonePe app: users must first select the 'insuring HEROES' banner within the insurance section of the PhonePe app.

They can then click 'buy term plan' to begin. Next, the users must choose the 'buy new plan' button and fill the 'date of birth' and 'annual income' to calculate the coverage.

Users also will need to share some 'additional personal details' to find the best insurance plans for their needs.

Then, they can 'check out the top plans' and shortlist the one they prefer to buy.

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