Hyundai, Kia's eco-friendly car exports rise 3 pc last year

IANS January 14, 2025 253 views

Hyundai and Kia are showing resilience in the automotive market by increasing their eco-friendly car exports despite economic headwinds. Their strategy now leans heavily towards hybrid models, which made up 56% of their green vehicle shipments last year. The companies are adapting to market challenges by strengthening their product mix and adjusting production strategies. With a significant investment planned in South Korea, they're positioning themselves to remain competitive in the global automotive landscape.

"Consistent and stable investment is critical to overcoming growing uncertainties and securing future growth drivers" - Hyundai Motor Group
Hyundai, Kia's eco-friendly car exports rise 3 pc last year
Seoul, Jan 14: Hyundai Motor and its affiliate Kia said on Tuesday their combined exports of environmentally friendly vehicles climbed 3 per cent in 2024 from a year earlier despite an economic slowdown.

Key Points

1

Hyundai and Kia shipped 707,853 eco-friendly vehicles in 2024

2

Hybrid models now dominate 56% of environmentally friendly car exports

3

Automakers plan strategic product lineup adjustments to navigate market challenges

Hyundai and Kia shipped a total of 707,853 eco-friendly cars last year, up from 687,420 units a year ago, Hyundai Motor Group said in a press release.

Gasoline hybrid models accounted for 56 percent of the eco-friendly car shipments, offsetting a slowing demand for electric vehicle (EV) models, it said, reports onhap news agency.

To ride out the EV slowdown, the carmakers said they will strengthen their product lineups by adding more fuel-efficient gasoline hybrid models.

They also plan to improve their product mix, and adjust vehicle production and inventories in the face of high interest rates, low growth, spread of protectionism and tougher competition with rivals this year.

Hyundai and Kia together form the world's third-largest automotive group by sales after Toyota Motor and Volkswagen AG.

Their overall exports slightly fell to 2,180,698 units worth US$53.36 billion last year from 2,216,231 vehicles worth $54.39 billion in 2023, the release said.

Seven out of 10 exported models were sport utility vehicles (SUVs), and the best-selling model was the Avante compact, which is sold as Elantra overseas.

Nearly 56 pe rcent of the shipments went to North American markets, with 19 per cent shipped to Europe and the remainder to other markets.

Meanwhile, Hyundai Motor Group has pledged to invest a record 24.3 trillion won ($16.6 billion) in South Korea this year to bolster future competitiveness amid uncertain global business environments.

The annual investment plan represents a more than 19 percent increase from last year's domestic investment of 20.4 trillion won, according to the group.

The decision was made under the belief that consistent and stable investment is critical to overcoming growing uncertainties and securing future growth drivers, the group said.

—IANS

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