Key Points
AI-powered calls retrieve business details automatically
Currently testing with auto shops and nail salons
Users can opt-in through Search Labs
Businesses have option to decline AI calls
Currently available as part of Google's Search Labs, this experimental tool allows users to access essential information such as pricing and availability without having to dial a phone number themselves, confirmed Mac Rumours.
In the early stages of deployment, the feature is being tested with auto shops and nail salons, with plans to expand further in the future.
Businesses do have the option to opt out of receiving these AI-based calls, and it is clearly disclosed at the beginning of the call that AI is being used.
To begin using Ask for Me, users need to opt-in to Search Labs and perform a search query like "auto shops near me" or "salons near me".
Following that, the AI will place the call and obtain the required information. However, due to capacity constraints, users might experience a waitlist before the call can be placed.
Google states that this technology draws from the same underlying systems used to make restaurant reservations via Google Search and Google Maps, providing a seamless user experience, as per Mac Rumours.
This feature is being tested to significantly enhance how people interact with businesses, making it easier to get quick, accurate details without having to engage in a phone call themselves.
