Game Day Just Got Better: Avocados From Mexico Teams Up with Rob Gronkowski for the Guacline Experience

Imagine getting game day guacamole tips from NFL superstar Rob Gronkowski—that's exactly what Avocados From Mexico just made possible! Their new Guacline experience uses innovative AI to connect fans with Gronk's personal recipe and entertaining advice. The digital platform at BigGameGuac.com lets football fans interact with a digital Gronkowski avatar for the ultimate game day prep. With around 250 million pounds of avocados consumed during the Big Game weekend, this AI-driven experience is set to be a total touchdown.

"Avocados From Mexico is always up to something good." - Rob Gronkowski

by PRN January 16, 2025 48 views

Dallas, 16 Jan: Avocados From Mexico is kicking off the Big Game season in style with an exciting new digital experience that connects fans with none other than football legend Rob Gronkowski. The Guacline, featuring the innovative "Gronk AI," is set to elevate game day celebrations with delicious guacamole recipes and tips.

Key Points

1. Interactive Gronk AI delivers personalized guacamole recipes

2. Digital platform revolutionizes game day food experiences

3. Brand leverages AI technology for fan engagement

The Guacline Experience

Avocados From Mexico, the leading avocado brand, is revolutionizing the way fans prepare for the Big Game. With the launch of the Guacline, fans can now interact with "Gronk AI," a digital avatar of Rob Gronkowski, a trusted partner of the brand. This unique experience allows fans to receive personalized guacamole recipes and game day tips directly from one of football's greatest players.

Visit BigGameGuac.com to chat with Gronk, discover the inspiration behind his famous buffalo Gronkamole, and get access to guacamole recipes that are sure to impress at any game day gathering. The generative AI platform, developed in collaboration with digital experience agency 270B, offers a fun and interactive way for fans to engage with their favorite athlete while celebrating their love of football and guacamole.

A Touchdown for Fans

Rob Gronkowski expressed his enthusiasm about this partnership, stating, "Avocados From Mexico is always up to something good. When they approached me about creating a digital avatar for the Big Game, I was immediately excited. I love providing fans with entertaining experiences, and the Guacline allows me to do just that--while sharing my favorite guac recipe!"

Game day is synonymous with good times, and nothing complements it quite like fresh guacamole. In fact, the Big Game weekend sees a massive consumption of avocados, with Avocados From Mexico accounting for approximately 95% of avocado sales during this period. Fans can look forward to indulging in around 250 million pounds of avocados--enough to fill 30 million football helmets with guacamole!

Innovating Tradition

Alvaro Luque, president and CEO of Avocados From Mexico, shared his vision for the brand: "Since our first Big Game advertisement nearly a decade ago, we've continuously reimagined how we connect with guacamole-loving football fans. This year, we aimed to take our innovation further. Through our experimentation with AI, we've created a unique avocado-fueled experience that's unlike any other."

For ongoing updates on Rob Gronkowski and what Avocados From Mexico has planned, fans can follow along on Instagram (@AvocadosFromMexico), Facebook (@AvocadosFromMexico), or X (@AvosFromMexico). Don't miss out on the fun leading up to the Big Game!

About Avocados From Mexico: Avocados From Mexico is a subsidiary of the Mexican Hass Avocado Importers Association (MHAIA), dedicated to the promotion and marketing of avocados in the United States. Through collaborative efforts with various stakeholders in the avocado industry, MHAIA and the Association of Avocado Exporting Producers & Packers of Mexico (APEAM) aim to deliver effective marketing strategies for avocados in the U.S. market.