New York, Jan. 21: American Exchange Group (AXNY Group), a leader in accessories design and manufacturing, has announced its acquisition of Urban Skin Rx, a pioneering skincare brand focused on meeting the needs of diverse skin tones.

Key Points
1. Strengthens beauty market presence with diverse skincare brand
2. Offers clinical treatments for multiple skin concerns
3. Committed to inclusive, high-quality beauty formulations

Strengthening Presence in Skincare

The acquisition represents a significant milestone for American Exchange Group as it continues to enhance its footprint in the beauty and personal care market. Urban Skin Rx adds to a growing list of skincare brands under AXNY's umbrella, which includes recent acquisitions such as NatureWell, TXTUR, and Found Active, as well as clean beauty brand Indie Lee.

A Trusted Name in Skincare

Founded in 2010 by licensed aesthetician Rachel Roff and currently led by CEO Victoria Payne, Urban Skin Rx has gained recognition for its effective formulations that address common skincare concerns like hyperpigmentation and uneven skin tone. The brand is committed to providing accessible and effective products that empower customers to feel confident in their skin.

Popular Product Highlights

Urban Skin Rx offers a variety of clinically-backed treatments, including:

Brightening & PH Balancing Witch Hazel Toner: Designed to brighten the skin while restoring its natural pH balance.

HydraBalance Brightening Moisture Infusion: A lightweight water gel moisturizer that hydrates and brightens instantly.

The brand boasts an impressive lineup of over 40 treatments, featuring award-winning products like the Even Tone Cleansing Bar and serums enriched with Vitamin C and Niacinamide.

Future Growth Potential

Alen Mamrout, CEO of American Exchange Group, expressed enthusiasm about the acquisition, stating, "Urban Skin Rx has built an impressive business with its clinical approach to skincare. We see tremendous potential to expand the brand's reach and impact with our resources and expertise."

Victoria Payne also shared her excitement for the future, emphasizing the commitment to continue offering exceptional clinical skincare for diverse skin tones while expanding product offerings and increasing global brand awareness.

Commitment to Ethical Standards

Urban Skin Rx products are available at over 2,000 retail locations across the country, including major retailers like Target, Amazon, Ulta, and Walmart.com. The brand prides itself on high-quality formulations that are paraben-free, sulfate-free, gluten-free, hydroquinone-free, cruelty-free, and vegan.

This strategic acquisition marks a new chapter for Urban Skin Rx as it joins forces with American Exchange Group to further its mission of providing effective skincare solutions to a diverse audience.