TOKYO, Aug. 23, 2024
Discover Hobonichi Techo's 2025 lineup featuring over 350 new items including planners and stationery. Enjoy global shipping, unique collaborations, and high-quality materials. Learn more about where to buy Hobonichi products.
Hobonichi is excited to announce the launch of its highly anticipated 2025 lineup on September 1, 2024. Riding the wave of global popularity, the Hobonichi Techo has become a staple in planning and journaling communities worldwide.
Record-Breaking Sales and Global Popularity
The Hobonichi Techo has seen a significant surge in sales, with the 2024 edition selling over 900,000 units across more than 100 countries and regions. This marks a 30% year-over-year (YOY) increase in global sales. On social media, the hashtag "#hobonichi" has doubled in posts YOY, as enthusiasts share their planner and journaling pages daily.
Key Features of Hobonichi Techo Planners
-English Versions Available: Hobonichi offers English versions in 7 out of their 24 planner types, including the popular one-page-per-day format in A5 and A6 sizes and a weekly planner type.
-High-Quality Materials: The planners are known for their 180-degree lay-flat binding and use of Tomoe River Paper, which is ultra-thin yet sturdy.
Exciting New Additions for 2025
The 2025 lineup includes over 350 new items, featuring planners and stationery with new designs and unique collaborations.
Highlights include:
- Third-Year Collaboration with "ONE PIECE magazine"
- Collaborations with Illustrators Hiroko Kubotta and Yumi Kitagishi
- Woodblock Print Designs from the Meiji Period
Where to Buy Hobonichi Techo Products
Official Hobonichi Store
- Shopping in local currencies
- Multiple payment methods
- Free shipping on orders above a certain amount
- All-inclusive prices covering customs, duties, and taxes
Other Sales Channels
- Amazon
- Stationery shops
- Bookstores
For more information, visit Hobonichi's [Where to Buy](https://www.1101.com/store/techo/en/) page.
About Hobonichi Co., Ltd
Founded by copywriter Shigesato Itoi in 1998, Hobo Nikkan Itoi Shinbun, also known as "Hobonichi," offers a variety of free, original content including interviews, essays, and live blogs. Alongside the Hobonichi Techo, the company also sells original lifestyle products.