COLOGNE, Germany, April 9
Technogym has developed a unique ecosystem over the years, consisting of connected smart equipment, software, apps, artificial intelligence, on-demand exercise content, and tech services.
This ecosystem allows end-users to experience a frictionless, fully personalized training journey based on their goals, passions, and aspirations. It also enables operators to personalize every aspect of a member's gym experience, from assessment to program customization and follow-up, ultimately improving member experiences and increasing ROI through increased attraction, retention, upselling, and secondary spend.
AI-Based Personalization and Marketing Support
The AI-based Technogym Ecosystem Coach adjusts training programs to enhance engagement and maximize results. It also supports marketing efforts through advanced profiling, allowing operators to run loyalty campaigns.
An Open Platform for Seamless Integration
Technogym Ecosystem is an open platform that seamlessly integrates various components, including:
- Software applications already in use at the club (membership software, marketing platforms, body analysis, and assessment devices)
- Fitness equipment from any manufacturer
- Payment methods (Apple Pay, Google Pay, Stripe, Visa, Mastercard, and others)
- Members' consumer apps and wearable devices
This integration provides fitness, health, and sport enthusiasts with fluid and hyper-personalized training experiences.
Introducing Technogym Checkup Assessment Station at FIBO 2024
Launching at FIBO 2024, the brand-new Technogym Checkup is the ultimate access point to the Technogym Ecosystem. Using artificial intelligence, users can start personalized and targeted training programs based on their individual physical and functional parameters, track improvements, and receive adapted training protocols over time. This innovative AI-based assessment station scans body composition, analyzes strength performances, balance, mobility, and cognitive abilities. It then combines all data in the Wellness Age metric, and the Technogym Coach AI prescribes effective, adaptive training protocols.
Conclusion
Technogym Ecosystem, with its open platform strategy and AI-driven personalization, is revolutionizing the fitness industry by connecting equipment from any brand and integrating with numerous software and apps. The introduction of the Technogym Checkup assessment station at FIBO 2024 further enhances the ecosystem's capabilities, providing users with a truly personalized and adaptive training experience.
