Vail Resorts Introduces 'Epic Mountain Rewards' For Pass Holders
W
hen skiers and riders hit the slopes next season with the Company's discounted pass products, the savings will continue all season long.
Vail Resorts introduced 'Epic Mountain Rewards,' which gives pass holders a discount of 20 percent off food and beverage, lodging, group ski and ride school lessons, equipment rentals and more at the Company's North American owned and operated resorts.
Epic Mountain Rewards is available for everyone who purchases an Epic Pass, Epic Local Pass, Epic Day Pass, Epic Military Pass and most of the Company's other pass products - regardless of whether guests plan to ski one day or every day of the season. Those passes are on sale now and the Epic Mountain Rewards discounts go into effect for the 2020-21 season.
Last year, we changed the definition of a season pass by launching the Epic Day Pass and giving all skiers and riders the same value and flexibility - even if they only plan to ski or ride one day. Today, we are transforming the breadth of value offered with a pass by providing our pass holders truly epic discounts on their mountain experience, said Kirsten Lynch, chief marketing officer of Vail Resorts.
With no sign-up, no point tracking and no blackout dates, Epic Mountain Rewards is designed to be as simple as possible. Pass holders get the 20 percent discounts by simply presenting their pass at the register or logging into their account for online reservations. In addition to the significant discount already offered by purchasing a pass product, a family of four will now be able save hundreds of dollars per day in food and beverage, lodging, group ski and ride school lessons, equipment rentals and select mountain activities.
No other major pass product provides this level of across-the-board savings for skiers and riders - it is completely unique, even across the travel industry, Lynch continued. I'm especially excited about the simplicity of Epic Mountain Rewards - which requires no points, no requirements - just one of our pass products and, of course, a passion to have an Experience of a Lifetime at one of our resorts.
Epic Mountain Rewards also includes 20 percent off Epic Mountain Express transportation in Colorado, Guided Cat Skiing Tours in Keystone and Heli-Skiing packages in Whistler Blackcomb. More details on Epic Mountain Rewards are in the details section of this release or online at www.epicmountainrewards.com.
✔️ Vail Resorts Introduces 'Epic Mountain Rewards' For Pass Holders
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