Reinventing the elegance of Benarasi
S
aree is one of the most versatile and elegant garments in the world. Women in India have worn this nine yards of wonder for many centuries belonging to different cultures and across the regions.
Modern consumers are experimenting with versatility of a Banarasi saree and even wearing them at workplace, wedding functions and for meetings as well. In fact, a lot of working women prefer wearing saree when they have to choose something formal from their wardrobe. Banarasi saree has a certain class and aura which suits every woman perfectly.
A first choice of many generations of brides, Benarasi has evolved over time. Besides the traditional favourites in the hues of red, blue, golden and green, modern shoppers like teenagers, serious workaholic, or fashionable divas are wanting to explore the more sober shades of the handloom as such colours are evergreen, truly elegant and classy.
While choosing a shade of a saree that's probably going to be your family heirloom one day, look for a colour palette that is going to sail through the test of time, trend and longevity. And what a better colour spectrum to go for than the soothing and pretty pastels.
Nishant Malhotra, co-founder of Delhi-based fashion startup WeaverStory.com says, "In the world of fashion, pastels are labelled as typical spring colours, ruling the runway for various spring/summer collections worldwide. Pastel colours collection is the best selling collection and is in high demand right now. Consumers are nowadays looking for these types of colours in the market which break-free from well-defined weather palettes, as they can be worn throughout the year. ".
All-weather wearability of colours like pistachio, blush, beige-yellow and powder blue make them evergreen, he adds.
(Aditi Roy can be contacted at aditi.r@ians.in)
✔️ Reinventing the elegance of Benarasi
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