As more families shift to both parents working outside the home, the demand for high-quality child care continues to rise, creating a vast opportunity for early childhood entrepreneurs, said Marnie Forestieri, CDA, CEO and founder, Young Innovators. I am developing this series to better equip entrepreneurial educators to answer the market's demand and to approach early learning with a different, more innovative mindset.

The first book in The Business of Child Care series, The Basics of Starting a Child-Care Business is a versatile resource that covers the information entrepreneurs need. Readers will learn how to

Decode the economics of the child-care business
Write a comprehensive business plan
Conduct a market analysis
Prepare a thorough financial plan
Plan the company's organization, strategy, and implementation
Apply for financing

Ideal for current and aspiring child-care directors and entrepreneurs, The Basics of Starting a Child-Care Business features practical and approachable guidance through all facets of starting a child-care center, with a workbook-style approach.

With more than 20 years of business experience and as a multisite operator of profitable high-quality child-care centers, Forestieri is an expert early childhood entrepreneur. She has been a franchisee, independent child-care center owner, and franchisor. She is a nationally recognized author and speaker who has earned accolades in her career.

The Basics of Starting a Child-Care Business will be available May 1, 2020, and is available for preorder now. To request a free excerpt or e-galley copy, contact ashleigh@ghbooks.com.

ISBN 978-0-87659-837-5; 104 pp.; PB and e-book; $21.95.

Marnie Forestieri, CDA, is founder and CEO of Young Innovators, a subscription-based childcare model. Prior to starting her career in child care, Marnie was a journalist for CNN Spanish in Asia and the VP of marketing of a large telecommunications company. She holds a BS in business administration, a CDA certificate, and a director's credential and is a graduate of the Stanford University Latino Entrepreneurship Initiative.

Gryphon House, Inc. is an award-winning publisher of resource books for parents and teachers of children from birth through age eight. Filled with developmentally appropriate and easy-to-use strategies, Gryphon House books provide parents and teachers with the tools they need to bring the joy of learning to young children.