Global fashion e-tailer boohoo expands installment payment options to Canada through partnership with PayBright
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oohoo, a leading global online fashion e-tailer, today announced a partnership with PayBright to offer an interest-free installment payment option for Canadian shoppers.
Toronto-based PayBright is Canada's leading provider of installment payment solutions for e-commerce purchases.
Canadians are now able to use PayBright as a payment method when ordering a minimum of C$35 from boohoo. Customers selecting PayBright at checkout will benefit from PayBright's Pay in 4 payment option, making four interest-free biweekly installments to pay for their purchases.
We've seen strong results from offering our customers installment payment options in other markets, including the US and Europe, said Justin Lodge, International Director of boohoo group. Bringing this payment option to our fast-growing Canadian business was the next step, and we are pleased to partner with PayBright as the leading buy now, pay later provider in Canada. This will help us cement customer satisfaction and loyalty and bring the full boohoo shopping experience to the Canadian market.
PayBright is partnered with over 6,000 domestic and international merchants, enabling them to offer installment payment plans to their Canadian consumers in a quick and easy experience. E-commerce merchants that partner with PayBright are seeing growth in customer traffic, increases in checkout conversion of 10-25%, and average order values that are as much as 100% higher than orders completed with other payment methods.
We are thrilled to be partnering with boohoo to bring their Canadian consumers a pay-later option at checkout, said Wayne Pommen, President & CEO of PayBright. Interest-free installment payments are especially helpful with budgeting during difficult economic times. The addition of boohoo also enables us to expand our roster of leading fashion and apparel retailers for our rapidly growing base of PayBright users.
With a focus on improving every part of the consumer shopping experience, boohoo continues to push boundaries by giving their customers financial choice at checkout together with PayBright and Klarna. PayBright and Klarna joined forces in March 2019 to give Klarna's more than 200,000 global retailers the ability to turn on installment payments for their Canadian shoppers quickly and easily. Through PayBright, global Klarna retailers can offer alternative payment solutions to their Canadian customers, which help boost average order value, increase checkout conversions and improve customer loyalty.
PayBright was the first integrated installment payment solution for e-commerce sales in Canada. PayBright also offers installment payments in-store, providing a unified omnichannel experience. Unlike other installment payment options, PayBright does not require consumers to sign up for a credit card and does not charge hidden fees, retroactive interest, or revolving interest charges.
โ๏ธ Global fashion e-tailer boohoo expands installment payment options to Canada through partnership with PayBright
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